Memorable
Avoid appealing, flashy ideas that might inpire people in the short term, or capture a fad or flighty trend, but run out of steam after a few weeks, when the value of the idea has been spent.
–Scott Berkun
Avoid appealing, flashy ideas that might inpire people in the short term, or capture a fad or flighty trend, but run out of steam after a few weeks, when the value of the idea has been spent.
–Scott Berkun